Waldecks has been a garden centre institution in WA for 50 years, but has been overtaken in recent years by the rise and rise of Bunnings and a new breed of hip new indoor plant stores with great Instagram accounts. Waldecks came to us to grow a younger audience through social media and increase engagement across all age groups.
We started by introducing a more contemporary look to their social media posts.
We used creative concepts and animation to increase engagement.
Our lovingly designed posts to created a vibrant and contemporary grid for Instagram.
The look and feel was applied to seasonal promotional emails.