We created the Perth College website to maximise the school’s digital marketing efforts, which included incorporating strong SEO principles throughout the site. The digital strategy was to help the site perform well in organic (rather than paid) searches. After extensive research, numerous keyword phrases were identified for monthly management. Careful measurement of factors such as page loading times, backlinks and content relevance are regularly reviewed.
Perth College is position 1 amongst organic searches for “Private girls school Perth” through curated on-page optimisation, careful keyword research and extensive content writing.
