We created the positioning line “Close to perfect” to help the Perron Group and its joint venture partners sell Vasse, a major land development in WA’s South West. For those seeking the idyllic south west lifestyle, Vasse ticks all the boxes. It’s close to the best schools in the region, close to Busselton and Dunsborough, close to employment opportunities, and close to the beach. It’s also a very close and welcoming community, filled with optimism and neighbourly belonging. And the new village centre makes all the conveniences close to home. Vasse is now the fastest growing town in the South West.
Click to view the Vasse launch TVC.
Consistent design and messaging means that every communication builds brand recognition... from digital advertising to email newsletters, and from letterbox flyers to on-site signage.
Letterbox flyer and social media to activate the annual Vasse Christmas lights competition.